AK RACING
AK Racing Branding & Web Design
AK Racing and their line of premium gaming chairs is known for their fresh designs, bold colours and an industry-leading attention to detail. From this base, a highly interactive, clean and premium website with eCommerce functionality was created. This mobile friendly site was created with reference to elements relating to the gaming and racing communities while still managing to retain a professional and highly engaging aesthetic.
Year
2020
Client
AK Racing
Deliverables
Web Design
UI/UX
Branding
Graphic Design
The challenge
Conceptualize and develop an interactive website, design elements and style for an international brand of premier gaming chairs.
Inspiration
As avid gamers, we understood that a sleek, interactive and exciting website which heroed the unique features of the AK Racing chairs and the premium design was needed. We created dynamic videos, banners and a detailed store page to encourage sales and get fellow gamers to feel right at home with the interface.