FAWS BRANDING

FAWS Pet Boutique Branding

A creative concept was developed for FAWS, a premium dog gear business who specialises in athletic styled dog shoes. At FAWS, they believe that a dog's gear should perform as well as the owners. They take to heart the ideals of pushing the boundaries of outdoor adventure and comfort for dogs.

Year

2019

Client

FAWS

Deliverables

Graphic Design
Logo Design
Branding

The challenge

To conceptualize and develop a name, logo and tri-fold brochure for a trendy pet boutique who wants to showcase their products like a modern shoe brand would.

Our solution

A new single line logo which represented movement and the athletic nature of the FAWS brand was ideated. Additionally, a sleek, modern and high impact brochure was created to hero the brand's dog shoe based products and aesthetic.